Embracing Reinvention: Craig Siegel's Journey from Wall Street to Personal Development
Nick Dougherty • July 17, 2024
A man with a beard is standing with his arms crossed and smiling.

In this blog, Craig Siegel shares his inspiring story of leaving Wall Street to pursue personal development, finding true fulfillment through spirituality and coaching. Craig details his transition from a successful Wall Street career to a more meaningful life centered on personal growth. Join us as he reflects on the challenges, revelations, and triumphs that shaped his journey to self-discovery and purpose.


Starting Out: Life on Wall Street

Hello everyone, Craig Siegel here. Let me take you back to where it all began – my journey on Wall Street. For 13 years, I immersed myself in the fast-paced environment of Wall Street. The thrill of success and the allure of financial rewards initially drew me in, but deep down, I felt a sense of unfulfillment creeping in.


The relentless stress and pressure of the financial world began to take a toll on me. Despite the initial excitement, I realized that something was missing. I yearned for a deeper, more meaningful purpose beyond the numbers and transactions.


It was during a particularly tough period in my life that I had a moment of clarity. Going through a toxic relationship and facing my dad's cancer diagnosis shook me to the core. I realized that I was merely existing, not truly living. In the midst of this turmoil, I turned to running as a form of solace and self-discovery.


Running became more than just a physical activity; it became a metaphor for pushing through challenges and embracing life with renewed vigor. Each marathon I completed symbolized my resilience and determination to break free from the shackles of monotony.


When the pandemic swept across the globe, it served as a catalyst for introspection and reassessment. I delved into spirituality and personal development, seeking a deeper connection with something greater than myself. This pivotal moment led me to the realization that personal development wasn't just a passion – it was my true calling.


Out of this realization, CLS (Cultivate Lasting Symphony) was born. Starting from scratch, with no followers or connections, I embarked on a journey to share my insights and experiences with the world. Through consistent effort and authenticity, CLS blossomed into a platform that resonated with individuals seeking growth and fulfillment.


Spirituality played a profound role in shaping my path. It instilled in me the belief that our souls are on a continuous journey of growth and learning. Embracing fear as a catalyst for personal evolution, I learned to view challenges as stepping stones towards self-discovery and enlightenment.


Discovering my purpose was a transformative moment in my life. It infused each day with direction and motivation, turning obstacles into opportunities for growth. With a clear sense of purpose, every endeavor became a meaningful step towards a more fulfilling existence.


Looking back, the decision to transition from Wall Street to personal development stands as a pivotal moment in my life. While the journey was fraught with uncertainties and challenges, it ultimately led me to a place of profound fulfillment and purpose. By confronting my fears, staying true to my calling, and embracing spiritual practices, I found a path that resonated with my soul.


A Tough Time

During a challenging period in my life, I faced various obstacles, including toxic relationships and family health issues. These struggles weighed heavily on me, leaving me feeling lost and unfulfilled. However, amidst the darkness, I found solace in running and embarked on a journey of self-discovery.


Running became more than just a physical activity; it became a form of therapy for me. It allowed me to clear my mind, push my limits, and connect with my inner self. With each stride, I felt a sense of liberation and empowerment, turning my pain into fuel for personal growth.


Despite the hardships I faced, I refused to let them define me. Instead, I saw them as opportunities to learn, evolve, and transform. Every challenge became a stepping stone towards a better version of myself, guiding me towards a path of resilience and strength.


The Pandemic: A Chance to Reassess

During the pandemic, I had a unique opportunity to pause, reflect, and reevaluate my life priorities. The fast-paced nature of everyday life came to a sudden halt, giving me the space to delve deep into what truly mattered to me. It was a time of introspection and self-discovery, a chance to realign my values and goals.


Exploring spirituality became a significant part of this journey. I delved into practices that connected me to something greater than myself, seeking solace and guidance in the midst of uncertainty. This exploration not only provided me with comfort but also opened up new avenues for personal growth and development.


One of the pivotal moments during this period was the founding of CLS (Cultivate Lasting Symphony) as a platform for coaching and speaking. It was born out of a deep desire to share my learnings, experiences, and insights with others who might be on a similar path of self-discovery and reinvention. CLS became a space where I could offer support, inspiration, and practical guidance to those seeking to navigate their own transformative journeys.


Reevaluating life priorities, exploring spirituality, and establishing CLS as a platform for coaching and speaking were transformative experiences that shaped my path forward. They allowed me to embrace change, find purpose, and connect with a community of like-minded individuals dedicated to personal growth and fulfillment.


Building CLS

Hey everyone, Craig Siegel here. Today, I want to take you through the journey of building CLS (Cultivate Lasting Symphony) from scratch, with no connections, to establishing a successful brand with a strong community. It's been a remarkable ride filled with challenges, growth, and incredible moments of connection.


Starting from Scratch with No Connections

When I first embarked on this journey, I had no followers, no famous friends, and no industry connections. It was just me, my vision, and a burning desire to make a difference in the world of personal development. I knew that building something meaningful required starting from the ground up, even if it meant facing uncertainty and doubt.


I began by putting out content that reflected my authentic self. It wasn't always perfect, but it was genuine. I shared my thoughts, experiences, and insights with the world, hoping to resonate with even just a few individuals who were seeking guidance and inspiration.


Consistent Content Creation and Growth

Consistency became my mantra. Day in and day out, I showed up, creating content, engaging with my audience, and refining my message. It was a gradual process, filled with ups and downs, but I remained steadfast in my commitment to growth and learning.


Through consistent content creation, I started to see small wins. A few followers turned into a community, speaking engagements started trickling in, and opportunities began to unfold. Each piece of content was a building block, shaping the identity of CLS and resonating with those who sought personal development and spiritual growth.


Establishing a Successful Brand with a Strong Community

As CLS continued to grow, I realized the power of community. It wasn't just about me anymore; it was about the individuals who believed in the message, the vision, and the journey we were on together. Building a successful brand wasn't just about numbers; it was about impact, connection, and transformation.


Today, CLS stands as a testament to the power of authenticity, consistency, and community. We have a top podcast sponsored by Mark Cuban, speaking engagements that span the globe, a bestselling book that resonates with readers, and a community that supports, uplifts, and inspires each other.


Building CLS from scratch wasn't easy, but it was worth every moment of doubt, fear, and uncertainty. It taught me the value of perseverance, authenticity, and the unwavering belief that with dedication and passion, anything is possible.


As I reflect on this journey, I am grateful for every challenge, every setback, and every triumph. They have shaped CLS into what it is today—a beacon of hope, inspiration, and growth for all those who seek a more fulfilling life.


Thank you for being a part of this incredible journey. Together, we will continue to cultivate lasting symphonies of change, growth, and transformation.


Spiritual Growth and Higher Thinking

As I reflect on my journey from Wall Street to personal development, I am reminded of the profound impact spirituality has had on my growth and mindset. Belief in soul growth and facing fears are pivotal aspects of this transformation, allowing me to turn stress into opportunities for personal and spiritual development.


Embracing spirituality as a guiding force has been instrumental in shaping my perspective and driving me towards a more fulfilling life. It's not just about overcoming challenges; it's about evolving and aligning with a higher purpose.


Belief in Soul Growth and Facing Fears

One of the core principles that have guided me through this journey is the belief in soul growth. I firmly believe that our souls are on a continuous journey of learning and evolving. By acknowledging this belief, I have been able to approach challenges with a growth mindset, viewing them as opportunities for spiritual advancement.


Facing fears has been a transformative practice for me. Instead of shying away from fear, I have learned to confront it head-on. By embracing my fears and understanding the lessons they hold, I have been able to transform stressful situations into catalysts for personal growth.


Turning Stress into Growth Opportunities

Stress is inevitable, especially in high-pressure environments like Wall Street. However, I have learned to reframe stress as a potential growth opportunity. By shifting my perspective, I can extract valuable lessons from stressful situations and use them as stepping stones towards personal and spiritual development.


Every challenge presents an opportunity for growth. By embracing stress as a natural part of life and viewing it as a chance to learn and evolve, I have been able to navigate difficult circumstances with resilience and grace.


Embracing Spirituality as a Guiding Force

Spirituality has become the compass that guides my decisions and actions. By embracing spirituality as a guiding force, I have found clarity, purpose, and inner peace. Practices like meditation, prayer, and self-reflection have deepened my connection to something greater than myself.


Through spirituality, I have discovered a profound sense of purpose that transcends material success. It has allowed me to align my actions with my values and aspirations, leading to a more meaningful and fulfilling existence.


Finding Purpose

As I reflect on my journey from Wall Street to personal development, I realize that finding purpose has been the cornerstone of my transformation. Discovering personal purpose and direction has not only given me clarity but also a sense of fulfillment that I never experienced in my previous career.


One of the key lessons I've learned is to see challenges as growth opportunities. Instead of shying away from obstacles, I now embrace them as chances to learn, evolve, and become a better version of myself. Every setback is now viewed as a stepping stone towards personal and professional growth.


Living a more fulfilling and meaningful life is not just a goal; it's a daily practice. By aligning my actions with my values and purpose, I have found a deep sense of contentment and joy that transcends material success.


Embracing Purpose Every Day

For me, finding purpose is not a one-time event but an ongoing journey. It's about waking up each day with intention, passion, and a commitment to making a positive impact on the world around me. Whether it's through coaching, speaking, writing, or simply being present for others, I strive to live each moment with purpose.


Transforming Challenges into Opportunities

Every challenge I face is an opportunity to grow and evolve. Instead of being daunted by adversity, I now welcome it as a chance to test my resilience, creativity, and determination. By reframing challenges as opportunities for personal development, I have unlocked new levels of potential within myself.


Cultivating Meaning in Everyday Life

Living a fulfilling life is not about grand gestures or momentous achievements; it's about finding meaning in the everyday moments. Whether it's a quiet moment of reflection, a heartfelt conversation with a friend, or a small act of kindness, I seek to infuse every aspect of my life with purpose and significance.


The Power of Purpose

As I conclude this journey from Wall Street to personal development, I am reminded of the transformative power of purpose. By discovering my personal mission, embracing challenges as opportunities, and living with intention, I have found a deeper sense of fulfillment and joy than I ever thought possible. My hope is that my story inspires you to embark on your own quest for purpose and meaning, knowing that the journey itself is as rewarding as the destination.


As I conclude my story of leaving Wall Street behind for a life of personal development and purpose, I invite you to reflect on your own journey. Embrace change, face your fears, and seek out your true calling. Remember, the path to fulfillment may not always be easy, but it is always worth it. Let's continue to grow, learn, and inspire each other on this remarkable journey of self-discovery and transformation.


Frequently Asked Questions


Q: How did you overcome the fear of leaving a stable job? 

A: Understanding that fear is a tool for growth was key. I viewed fear as a flashlight highlighting my next level of expansion. Embracing fear and stepping out of my comfort zone was daunting but essential for my growth.


Q: What role did spirituality play in your journey? 

A: Spirituality was central to my transformation. It helped me connect with a higher consciousness, receive divine guidance, and view challenges as opportunities for growth. The practice of Kabbalah and other spiritual teachings provided a blueprint for achieving lasting fulfillment.


Q: How do you stay motivated and consistent? 

A: Consistency is a superpower accessible to everyone. Building a routine, setting clear goals, and staying committed even when progress seems slow are crucial. Celebrating small victories and maintaining a strong connection to my purpose also keep me motivated.


Q: What advice do you have for someone looking to reinvent themselves? 

A: Give yourself permission to be less than perfect. Take messy action, be consistent, and build a community. Don't seek validation from others; instead, focus on your growth and authenticity. Embrace fear as a sign of where you need to go next and stay committed to your purpose.


Q: How do you balance practical actions with spiritual growth? 

A: I believe in marrying practical steps with spiritual practices. Setting clear goals, taking consistent action, and using spiritual tools like meditation, visualization, and affirmations create a powerful synergy that accelerates growth and fulfillment.

Join The Brotherhood
By Nick Dougherty April 21, 2025
Let me tell you a truth bomb that might just change your entire business trajectory: “The wake-up slap algorithm is not your enemy. Your silence is.” That one line says it all. In an era where attention is currency, the speaker behind this game-changing insight—a marketing and media strategist who’s partnered with some of the most influential entrepreneurs in the world—reveals exactly what it takes to stand out, grow fast, and stay relevant. This isn’t theory. It’s war-tested strategy. The Game Has Changed. Here's How to Win It. 1. You’re not just a brand. You’re a media company . Let that sink in. Your job isn’t to run ads and hope for a few likes. Your job is to show up every damn day with content that: Builds trust Builds identity Builds community The speaker’s been through the grind. He didn’t “go viral”—he built value . He didn't chase trends—he created a movement by leveraging three weapons: Consistent content creation Strategic partnerships Relentless differentiation “You don’t want to look, sound, or feel like anyone else. That’s the brand.” Be Different, Or Be Forgotten The worst thing you can be in business today is forgettable. “If your heart were set on building a real vibe , you’d be sickened by looking like everyone else.” Too many entrepreneurs copy. They blend. They water down their message. And they wonder why they get ignored. This speaker flipped that script. He built something bold. Raw. Personal. Because that’s what connects. And connection = currency. Collaborate with Killers Want to shortcut success? “Collaborate with killers. I don’t know if anyone’s doing it at the level I am.” This isn’t just about who you know—it’s about who you create with . Strategic partnerships amplify your message, fast-track your reach, and embed your brand in new audiences. He’s done it with names like Tony Robbins, Dean Graziosi, George Bryant, and Randy Garn. Why? Because alignment matters more than algorithms. Content Is the Frontline of Your Brand “You are your own media company and it’s just the scale or the level of where it is right now.” So, what’s the level you’re playing at? This isn’t optional. This is your new job description: Wake up Document Publish Repeat And don’t rely on organic growth alone. That’s amateur hour. You have to invest in attention, in strategy, in systems that scale. Stuck in the Same Place? That’s a Choice. Here’s the slap: “If you're stuck in the same environment, you need to invest your time and energy and fly out and hang out with me for a day. If you're not willing to get out of that environment, you're going to stay in it.” Translation: if you want to grow, get uncomfortable. Get in the room. Get around people who stretch you. Final Takeaways (The "Kicker Quotes" You Need to Tattoo on Your Brain) “It's like we all know that. But they don’t have a solution. I do.” “The wake-up slap algorithm is not your enemy. Your silence is.” “Collaborate with killers. It’s not cocky—it’s the truth.” What to Ask Yourself Next: Are you creating consistent, high-impact content—or just blending in? Who are you collaborating with that elevates your brand? What do people feel when they interact with your business? What environment are you stuck in—and are you brave enough to leave it?
By Nick Dougherty April 10, 2025
Let me get this out of the way… Your content doesn’t suck because you’re lazy. It sucks because no one ever gave you the damn blueprint. Until now. I’m Nick. I’m not a “guru,” and I’m not here to sell you some TikTok trend that dies in two weeks. I’m a marketing personal trainer for martial arts school owners — the real ones, the ones fighting every day to build something that matters. And I’m going to show you how to turn your broken content into a reality show that prints leads like clockwork. The Truth: You’re Not in the Martial Arts Business Anymore You’re in the attention business. And attention goes to the loudest, most consistent, most relatable brand in the room. Right now, there are little league coaches, youth pastors, and Zumba instructors outposting you… …because they’ve figured out something most martial arts schools haven’t: 🎥 Your content IS your perception. And your perception IS your business. If your social media looks like an afterthought… Your school feels like one too. The TV Show Framework That Changes Everything What if instead of random posts, you built a show ? Not fake. Not scripted. A raw, unfiltered, “this is what we stand for” kind of show. Here’s the formula I gave away in my recent training that had even Alex Hormozi , James Walker , and Boogie-Down Simpson saying: “This is the future.” Build Your Show: Daily themes. (So you’re never guessing what to post) Reels as commercials. (80/20 value-to-offer ratio) Instagram = Magazine cover. Make it clean. Stories = Behind the scenes. Make it human. Facebook = Your value vault. Email = Where you program their subconscious. AI = The assistant that never lets you down. This isn’t just strategy. This is how you create a movement around your brand . Final Thought (Read This Twice) Stop waiting for permission. There is no everybody. The schools that win from here on out will be the ones who show up bold , authentic , and relentless . You are the show.  Now build it like you mean it.
By Nick Dougherty March 31, 2025
Let me be brutally clear: People don’t cancel because they’re “busy.” They cancel because they forgot why it mattered. They lose the fire. They forget the fight. They drift — like sheep — back into the herd of mediocrity. And if you let that happen on your watch? You’re not running a martial arts school. You’re running a daycare with punching bags. But not anymore. Because today, I’m handing you the nuclear codes to flip the script on cancellation culture and install: ❌ THE UN-QUITTABLE CULTURE™ SYSTEM Not a pep talk. Not a strategy. A hardwired identity shift that makes quitting feel like betrayal. STEP 1: BECOME A MOVEMENT, NOT A MEMBERSHIP People don’t quit tribes. They quit gyms. They quit hobbies. But not tribes. 🔥 BUILD THE WALL OF THE COMEBACK. Student almost quit and stayed? Their name goes up. With pride. With a story. With proof. This wall becomes sacred. A symbol. A signal. You don’t abandon your tribe. You fight for it. STEP 2: THE INCEPTION SEED (DAY 1) Don’t say "Welcome." Say this: “Most students hit a wall around 30–60 days in. That’s normal. Life gets busy. Doubts creep in. But that’s the moment where everything changes — if you push through.” You’ve just future-proofed their commitment. You gave the pain meaning. They’ll remember this when the quitting voice shows up. STEP 3: THE MONTHLY LOOP Subject: "Do You Remember Why You Started?" "We do. And it’s working. Here’s what we’ve noticed: [Insert specific progress]." Attach a win. A photo. A quote from class. This triggers the original emotional WHY. Motivation fades. Vision sticks. STEP 4: THE DDS™ — DISAPPEARANCE DETECTION SYSTEM Two absences in a row? That’s DEFCON 1. Send this: "Hey [Name], I’m worried. Two missed classes usually means a slump is starting. Can I call you for 2 minutes today to help get you back on track?" You noticed. That alone may save them. STEP 5: THE "IF YOU QUIT NOW" LETTER They say they want to quit? You don’t process it. You print this and hand it to them: IF YOU QUIT NOW… You’ll miss the moment you were about to break through. You’ll teach your kid quitting is acceptable when life gets hard. You’ll walk away from the version of you that was finally showing up. This isn’t meant to be easy. It’s meant to change you. Then say: "Read this. If you still feel the same way, I’ll respect it." Most never go through with the cancel. STEP 6: THE COMEBACK CONTRACT Offer this: "Come back for 30 days. No pressure. If you still want out after that, I’ll process it and even give you a shirt for giving it one last shot." You look like the hero. And 95% of the time? They don’t quit again. STEP 7: PSYCHOLOGICAL PAYOFF SYSTEM Belts don’t keep students. Progress does. Ask: "What does success look like to you in 90 days?" Then: Track it. Measure it. Show them the finish line. Progress = Retention. Visible progress = Loyalty. STEP 8: THE WALL OF THE COMEBACK This is the heartbeat of the entire Anti-Cancel Culture. You want retention? Don’t post cheesy slogans. Post proof that real people felt weak and stayed anyway. 🔥 THE WALL OF THE COMEBACK 🔥 Names. Dates. Photos. Quotes. "I almost quit. I didn’t. Now I’m proud." This wall becomes part of your culture. A student walks by it and knows: "I’m not alone in this fight." This wall makes them believe staying is possible. Because others already did. 🔪 TWO REVOLUTIONARY IDEAS TO SEAL THE DEAL 🔋 IDEA #1: THE BLACK BELT BURNDOWN CEREMONY Once per quarter, do this: Burn a white belt in a fire pit Have black belts share their "I almost quit" story Recognize every comeback student in front of families 🌟 This makes perseverance public and powerful . 💥 It turns your school into a tribe of warriors. 🔋 IDEA #2: FUTURE SELF MIRROR METHOD Day 1: Record a video of the student saying why they joined and what they want in 6 months. Day 60: Show it to them. Let them see the fire in their own eyes. Remind them who they said they’d become. 💥 FINAL WORD FROM NICK D: If you let people quit without a fight, you’re not just losing students. You’re letting families lose the very thing they came to you for: strength, discipline, belief. Fight for them. Challenge them. Show them what they’re really made of. Because most of the world lets people quit. Be the one who doesn’t. 🔫 Want the full Anti-Cancel Swipe File with messages, scripts, posters, and email templates? Lock it in. Light it up. Let’s go to war on quitting. 💣 ANTI-CANCEL SWIPE FILE Messages, Letters, Comeback Offers & Posters By Nick D 1. ✅ Comeback Message (Text/SMS) Message: “Hey [Name], I noticed you’ve missed a few classes. That’s when most people lose momentum — and I’m not letting that happen to you. Can I give you a quick 2-minute call today to get you back on track?” 2. 📞 Parent Intercept Message Message: “Hey [Parent], quick note: when students miss two or more classes, it usually turns into quitting. But that doesn't happen on my watch. Can I give you a quick call today or tomorrow? I’ve got a plan.” 3. 📄 “If You Quit Now” Letter (Print or Email) Subject/Headline: IF YOU QUIT NOW… You’ll miss the moment you were about to break through. You’ll never know the potential sitting just beyond the struggle. You’ll teach your child that quitting is normal when things get tough. This program wasn’t meant to be easy. It was meant to change you . We’re fighting for your growth. Are you? 4. 🎯 Recommitment Bonus Offer Offer: 30-Day Recommitment Challenge Message: “What if you gave it just 30 more days? If you're still not feeling it, I’ll process the cancel — and even give you a free shirt just for the effort. But if you’re like most… you’ll be glad you stayed.” 5. 🧱 “No Quit Zone” Wall Poster (Print-Ready Text) 🔥 THE WALL OF THE COMEBACK 🔥 These are the names of warriors who were tempted to quit… but didn’t. They pushed through. They fought back. They stayed the course. This wall is proof: You’re always one choice away from a comeback. (Add names/photos monthly) 6. 🧠 Day 1 Inception Script “Just so you know — most students hit a wall in the first 30–60 days. They get busy, tired, overwhelmed. Some want to quit. That’s when the magic happens. Push through that wall — and life changes.” 7. 🔁 Monthly “Why You Started” Message Subject: Do You Remember Why You Started? Body: Because we do. And it’s working. Here’s what we’ve noticed: [Insert specific progress] [Attach photo or milestone] This isn’t about where you are.  It’s about how far you’ve come .
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